MIDE 2015
MIDE 2015 will be held from 12 to 14 June at the Putra World Trade Centre (PWTC) in Kuala Lumpur, Malaysia. This is also the 10th Anniversary of the dive expo and exhibition held here, and this year, MIDE wants to make it an exciting event with a surprise for visitors.
MIDE 2015
The largest dive exhibition and expo in Malaysia will showcase 250 booths and cover a total space of 8,500 sq meters, and MIDE 2015 will attract over 15,000 visitors during the three days. Over 2,000 trade delegates are projected to attend this premier dive show in Asia, with a sales turnover estimated at more than RM 6 million during the three-day event in Kuala Lumpur, Malaysia.
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MIDE in Malaysia. |
MIDE 2015 is designed to build a high-end exhibition platform to expand the scuba diving market and further network with decision-makers in the industry. Attracting hundreds of exhibitors to participate.
Visitors from more than 50 countries visit the show yearly. Due to MIDE’s 10th Anniversary, the organizers expect more international visitors, which aligns with dive tourism in Malaysia. Various tourism boards will also participate here, promoting Dive Tourism in Malaysia. The Tourism Ministry of Malaysia and Malaysia Major Events endorse this event.
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Dive equipment sold at MIDE. |
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MIDE 2015 Booth Layout. |
Speaking to one of the dive dealers in Kuala Lumpur, they have admitted that MIDE has made buyers wait for the event to make their purchases as they know they can get much better discounts and prices than walking into a shop and buying similar items.
It is similar to how the travel fairs in Malaysia have spoilt the industry, where people only wait for the Matta Fair 2015 to buy their packages.
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Rebreathers at MIDE. |
As diving has grown tremendously over the last 10 years, there are many more diverse markets nowadays. Many new divers are looking into diving fashion, where they want to have premium or unique dive equipment that stands out and is practical.
Examples include the multi-coloured backpack Oxycheq BCD and DiveRite BCD or the imported multi-coloured regulator and BC Miflex Hoses, which can be matched for your coloured dive set.
Even for dive accessories and computers, a wide range is available from various distributors selling brands like Suunto D4i Novo, Mares, Hog, Edge, Aqualung, ScubaPro and Ikelite.
Specialized products like rebreathers are also the talk of divers, and prices have been dropping for these bubble-less breathing apparatuses due to technological advancement. Sidemount BCDs are also becoming popular with the new generation of leisure cave divers, whose prices are quite affordable.
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A customer checks out the backpack BCDs at MIDE. |
Other highlights of the Mide Dive Expo are the many exotic and distant dive destinations around the region. These destinations were once very hard to access, but with the growth of budget airlines and routes, they are now easily reached with just one flight.
With easy access, dive operators can now sell destinations like Moalboal, Malapascua, Anilao, and Puerto Galera in the Philippines, Manado, Lombok, Raja Ampat, the Maldives, and many more.
Conclusion
Overall, if you are a diving tourist visiting Malaysia in June, you should visit this expo and exhibition in KL as you may always find something new or cheaper than in your own country. Most of the local divers and diving industry would be seen here, and this is also a great place to mingle and network at MIDE 2015.
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